Social Media Marketing
With an estimated 2.7 billion users worldwide, Facebook is the largest social media platform on the planet. Whilst users tend to use the platform for sharing interesting content and posting information to their own social networks, advertisers can utilise the platform’s continuous data capturing systems to specifically target potential customers based on their interests, demographics, location and behaviour.
By using this service, you can get in front of new customers eyes across multiple key placements areas on Facebook, placing your brand at the forefront of their minds whilst they scroll through Social Media.
With over 1 billion monthly users, Instagram is an extremely valuable platform for advertisers to utilise. Focusing primarily on the “visual” aspect of content, Instagram is great for capturing the eyes of new target audiences customers online in order to market your business’ products or services.
With over 2 billion users actively logging in every month, Youtube is one of the fastest growing advertising platforms worldwide and can specifically target millions of users based on their interests , browsing habits and detailed demographics
As a video streaming platform, Youtube is great for capturing the attention of new target audiences whilst they view their favourite video content online. It can be used to raise awareness, encourage consideration and drive conversions due to its variety of ad formats, allowing you to meet any business objectives.
We can help set you up on Google Video Ads today, as well as helping our clients who are new to Google Ads gain up to £120 in Free Ad Spend.
Retargeting is considered by many marketers as the most valuable digital marketing process any business can do. Retargeting is where businesses advertise to potential customers who have previously viewed their products and services online but did not complete a purchase. We offer Retargeting services on the Google Ad words platform and across Facebook, Instagram and Youtube to ensure you can reach as many customers as possible across multiple platforms online.
Retargeting through Social Media Platforms allows us to retarget previous visitors to your website, using a combination of text, image and video. We can use Retargeting to reconnect you with previous cart abandoners, as well as any other users who failed to convert along your business’ customer journey.
As well as planning your Social Media Marketing strategy, we also create the content within it. We create bespoke Image and Video adverts for our clients that makes them stand out from their competitors online.
To ensure your adverts look professional and unique, we use a combination of custom made images, premium stock photos or graphics provided by you within our strategy, keeping your approach to Social Media marketing fresh and creative. Video is proven to engage best with users on Social, so we can also create bespoke eye-catching videos for our clients, perfectly formatted to fit perfectly across your social media channels.
You’ll be involved throughout the content creation process, from idea generation to content sign off and implementation, giving you plenty of opportunity to provide us with valuable feedback whilst maintaining full control over what gets shown within your social media marketing campaigns.
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